Is your Instagram ready to be a website?
Answer twelve questions about your profile. See what a new client can find without messaging you, and what to fix first.
What the check looks at
A client who has never met you has the same five questions: what do you do, how much, where, when, and how do I book. The check asks whether your Instagram and Google answer them without a DM, in four areas: your profile, your proof (prices, before-and-afters, reviews), your booking path, and Google.
Each answer is worth 2 points for yes, 1 for partly and 0 for no. The fixes are listed in the order of the questions, so the profile basics come first.
Why Google matters even if Instagram works
Instagram is where people fall for your work. But someone looking for "lash extensions near me" starts with Google, and what shows up there is map listings and websites, not your grid. A Google Business Profile and a real page with your services, prices and a Book button are what catch those searches.
We don't read your profile
This check only uses your answers. It doesn't open or scan your Instagram, and nothing is stored.
Questions
Do I need a website if I have Instagram?
Instagram builds trust with people who already found you. A website answers a stranger's questions without a DM and gives Google something to show for local searches. Most beauty pros benefit from both.
What's the fastest fix?
Usually your bio and first link: say what you do and where, and make the first link go straight to booking or a site with a Book button.
Does this check look at my account?
No. It only uses your answers, in your browser.
Goes well with
- Free toolInstagram bio generator for lash techs and beauty pros
Ten bios under 150 characters, with what you do, where, and how to book.
- Free toolLash policy generator
Deposit, cancellation, late, no-show and fill rules in plain English, ready to paste.
- GuideHow to Get More Lash Clients: A Local Plan That Doesn't Depend on the Algorithm
A local plan to get more lash clients: Google Business Profile, reviews by Google's rules, a real website, an Instagram that converts, and referrals. No ads.
Made for estheticians and nail techs. Your prices and policies can live on a website built from your Instagram: here's how.
By the WIPE team · Updated . This tool runs in your browser: no sign-up, and nothing you type is stored or sent.